Bordergirls New Season Launch

To launch the new season of the Bordergirls podcast, we teamed up with the wildly creative Marcela Fernandez to bring her vision to life. A retro roller disco featuring some of the women she interviewed this season.

Marcela and her friends thrive off joy, movement, and living life to the fullest, and this shoot was exactly that. Cowboy boots, desert lights, disco skates, and border attitude! We leaned into the fun and the flair, highlighting the character and spirit of the Bordergirls universe.

This campaign was a celebration of confidence, culture, and pure fun. And for us at Tres Amigos, it was one of the most fun shoots we’ve done yet.